The story of Tretbox actually began decades ago. Murat Guenak, our head of design was enjoying a profilic career as a designer. While working as Chief designer at both Daimler (Mercedes-Benz cars) and the Volkswagen Group, he helped bring to life some of the most iconic cars on the streets today. But in parallel, he spent a lot of time thinking about a more adapted and sustainable form of transportation suited for the urban environment. He then crossed paths with Beres, our CEO. Beres was running a succesfully electric mobility solutions company in Germany; from fleet operations to sales, he was one of the first to distribute and sell different types of electric vehicles as they entered the market. Along came Philipp, racing enthusiast and an expert in light electric vehicles to complete the founding team.

So today, as electric cars are gaining an increasingly larger footprint in the market, we approached the future of mobility within the city differently. Cars seem to be a solution for both short and long-distance travel. But for the city, they are not optimal. Most cities are not designed for cars, trucks, buses and other large means of transportation we currently use. They need additional solutions; more efficient solutions that are better adapted to the city’s ever changing needs . So we envisioned a new category of electric vehicle, and when we realized it was not a car, EVERYTHING changed. It changed because the rules are different. The dimensions are different. The times are different. We decided to create a vehicle that is optimal for quick and short movements, that is better for the planet and more fun for people operating them.